The first email below, from site reference, gives an overview of key factors to work with while setting up and managing email marketing.

The next video has more information related to email marketing & lists:

The video at times gets into topics that may be over-the-head for beginning email list owners, but also provides solid information of a general nature. It discusses monitoring deliverability, which is more of an issue for those who are running their own email list, and less of an issue for those that utilize an email service.

The four steps discussed below are (1) build and maintains a quality opt-in list (2) send timely and relevant messages, (3) segment your database [may not apply to beginning and smaller list operators], and (4) technological issues with ensuring your emails are delivered.

This video below gives some tips, including not to buy a list, and to ask only for the email address first (get other information later) to improve the chance of someone signing up.

The video above is from a user with more related videos on YouTube. An email list requires setting up, and then maintenance and utilization to be effective.

The last video below discusses if spam has killed email marketing.

The email is part of a series the user has put online.

To continue your information-gathering on this subject, future related posts on this website will be tagged with Email Marketing or Monetization (or other emerging terms).

Note that the videos were prepared by others not affiliated with the Social Launch website, and are included for information purposes.

Here are some links to assist with blogs and monetization. In the video the service Aweber is mentioned, and it is one of (or perhaps the) largest list management companies for small businesses/marketers. Aweber allows you to set up multiple lists, and separately put in your blog’s RSS feed to send every post automatically to your list. Aweber allows you to pick the template look used to send the blog-to-email-list emails, or other emails.

Picking keywords might help if you are looking to tweak your posts to attract targeted traffic, or to have advertising relative to high-paying keywords be displayed. The Wordtracker service has a free trial to try their service.

A popular blogging platform, Wordpress, has both software and blog-hosting services. You can get the software, themes, modules, and other items at WordPress.org, and you can get a free blog which may rank well in search engines at WordPress.com. Speaking of Wordpress, the next video shows many tips of using Wordpress blogs, and driving traffic to your business:

Most bloggers who are trying to monetize their blogs will already be aware of the information in these videos, but as with all tips & techniques, seeing the information can provide new ideas, or provide motivation to do more in your own efforts.

The third video is titled “Make Money Blogging”, and discusses benefits of blogging in that the customer controls the syndication (versus email marketing and other push marketing). It also discusses getting started (hosting), driving traffic, advertising, getting content (current events are one that always has worked for content), and to bring your personality to your blog.

Side note – if you do not have a domain name, the website PCNames has gained popularity for domain name brainstorming with it’s effective web 2.0 interface. With recent controversy about major registrars who may be reserving names that it’s customers search for, as of the time of this writing, PCNames states that it does not store the names that are searched for using it’s interface.

To continue your information-gathering on this subject, future related posts on this website will be tagged with Blogging or Monetization (or other emerging terms).