Take search engine optimization (SEO) and mix in social networking, web 2.0, and social media, and you have social media optimization (SMO).
The video below has some useful information (the audio is a bit soft). It discusses starting with social media optimization as it applies to internet marketing.
Here is another video on SMO - talking [...]
Small businesses are beginning to discover the benefits of reaching out to other businesses and entrepreneurs. The videos below give some background on the sites and techniques that can be used to do online business social networking.
The first video below covers the topic of several sites that focus on business and/or small business.
The links [...]
The ability to allow your website visitors and customers to opt-in to receive your information comes in many ways… emails, blogs/RSS, postal mail, and more. Most website operators eventually want to do email marketing, the right way, and utilize this communications channel effectively.
The first email below, from site reference, gives an overview of key [...]
If you want to build your own social networking community website, Drupal is a solid platform to do this type of launch with. Drupal is a content management system (CMS), and is similar to CMS platforms such as Joomla/Mambo, PHP-Nuke, Post-Nuke, Xoops, Plone, and to some extent WordPress (which has grown beyond it’s blogging-platform roots into one of the most popular CMS’s around, and is running this site).
The videos below demonstrates how to set up a blog, customize it, set up a list-building service, find topics and keywords for your content writing, get links & traffic, and more. See the text below the video (in this post) for more details to read while you watch the first video:
Here are some links [...]